Tuesday, December 05, 2006

Amway and China

Amway is among the latest direct-selling firms to get a license to operate in China, according to the Wall Street Journal (subscription required).

I wonder if Governor Granholm will congratulate this Michigan company for extending its export potential into one of the world's fastest growing economies. Now that she's won the election, perhaps the governor can move on from political rhetoric to economic reality. The WSJ reports that Amway has 180,000 distributors in China. Those aren't 180,000 former Michigan jobs, however. They will be distributing products made in China, of course, but also many made right here in West Michigan.

Advertising Age predicts China will have a faster advertising growth than the U.S. in the coming year. It would be interesting to get a sense of how many other West Michigan companies are crossing the great economic wall and entering into the Chinese market. If your company is doing business, or plans to, in China, respond to this post or email me at the address above.

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