Monday, January 15, 2007

GE Owns Piece of GR

Smiths Industries, formerly Lear, has now been sold to GE, the Wall Street Journal reports (subscription required).

This is obviously a story of national and international business interest. But since I write about PR from a local perspective in this blog, I am most interested to see how the PR folks handle this with those important yet often overlooked local publics--employees, local government entities, suppliers, and the community at large.

To that end, what will be the extent of coverage by the local media?

I would hope the PR folks had a heads up on this, and that they had a chance to make a plan that includes local publics in communities where Smiths has a local presence, such as GR. That plan should have included communication of details, including definitive changes to be expected, with internal publics before the story went public in WSJ.

If they had such a plan, my local PR quesions might be answered by my local media question.

No comments: