Interesting item in the AP business wire today about Quixtar suing bloggers.
At first blush, I'm against this from a PR standpoint. We should allow people to state their opinions and offer our responses publicly as part of a dialogue. Suing those who criticize you would seem to contradict that "two-way symmetrical" model of PR, not to mention garner negative public opinion about a big company snuffing the voices of individuals.
However, when you read the article, it does seem that these bloggers aren't so innocent. Quixtar alleges that the bloggers (apparently from Ottawa County since that's the court where the suit was filed, unless they feel it is a more receptive venue) are actually an organized group of ex-distributors who are posting items anonymously to Utube. If these allegations are true, then the critics of Quixtar are engaging in setting up a 'front group,' which is clearly derided in the PRSA Code of Ethics (scroll down to "disclosure of information"). I guess we can all watch to see what the courts say about it. It could be a landmark case of free speech for bloggers.