May ended peacefully, and it's time for my local PR blog to move on from its focus on the news media.
But then I was alerted to this gem from the national media, namely a rant about PR related to Scott McLellan's book on "CBS Good Morning."
More like good grief! Another TV reporter painting the PR profession with broad and irresponsible brush. (His lack of reporting is the reason the world needs PR people--we often care more about truth than the often sensationalistic media--known collectively as the sensationalistas--particularly when it comes to national TV).
Good to see PRSA was on the job over the weekend and rapidly posted this letter in response. It's also reassuring to read the comments from many PR pros posted at the end of the "CBS Good Morning" item.
At least here in West Michigan the reporters don't have such a narrow view of PR. Many express appreciation for getting ideas and access from us. At least they are smart and honest enough to understand that there is good and bad PR, depending on the ethics of the practitioner.