Wednesday, June 04, 2008

Spectrum Crisis

The Aero Med helicopter crash last week captured lots of the community's attention. Kudos in order:

  • To Spectrum Health, for their rapid response, having a plan, executing it, keeping people informed with repeated press conferences and updates online, and a nice touch with the full-pager in the GR Press last night thanking the city's fire and police departments;

  • Local media for their coverage. TV 8 provided good perspective with its chopper and press conference coverage; other TV handled the coverage well; radio was on spot with the news; the Press reacted well to the timing of the incident at their press time and had two subsequent days of interesting depth and multiple-angle coverage, showing what print does best.
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